A local brand of high-quality replica men's watches.
Challenge:
To reach an audience of men who like brand watches but for an affordable price.
Target audience:
30+ men
Geo:
Vietnam
Campaign strategy:
When preparing creatives for this client, we used a direct response marketing approach by mentioning a specific discount percentage in the title and including a countdown clock on the landing page. To catch user attention, we used close-up images of watches.